Designed A Web Experience That Brings The Joy, Flavor, And Fun Of Potatoes To Life

We partnered with Ohh! Potato to create a quirky, scroll-based interactive website that reflects the brand’s playful personality. The platform brings product stories to life while giving the client flexibility to scale content effortlessly.

industry

Food & Beverages

Services

Website Design, Webflow Development, UI/UX, Animation, CMS Setup

Introduction

Ohh! Potato wanted a digital presence as unique as their products. Known for turning potatoes into everything from crispy fries to dehydrated flakes, they needed a marketing website that felt fun, modern, and easy to navigate. The brand wanted to engage visitors with storytelling, showcase its wide product range, and provide clear pathways to learn about its journey, upcoming events, and contact information.

The goals were clear:

Visually represent the product journey through interactive storytelling.
Capture the brand’s quirky, youthful identity with design and animation.
Build a scalable CMS-driven site for effortless content updates.
Provide smooth navigation across product, story, and event sections.

The Challenge

Balancing creativity, performance, and usability was key.

The team needed to ensure smooth scroll-based animations while maintaining fast load times across devices. The storytelling demanded non-linear scroll control to illustrate product transformations, which added complexity. On mobile, performance posed another challenge as certain animations needed rethinking to provide the same delight without slowing down the experience.

Our Approach

To bring Ohh! Potato’s vision to life, we designed a scroll-based interactive site in Webflow, enhanced with GSAP animations.

Scroll-Based Animation on Home Page

Showcased the product-making process with layered visuals triggered by scrolling.

Minimal, Fun Design Aesthetic

Bright colors, playful illustrations, and bold typography captured the brand’s youthful voice.

Product Showcases

Detailed product blocks highlighted use cases, benefits, and unique features.

Storytelling Pages

The “About” page utilized a timeline format to narrate the brand’s journey from its roots to innovation.

Events Section

A CMS-powered page gave the client an easy way to highlight events, trade shows, and launches.

Make Your Brand Story Unforgettable

From playful storytelling to high-performance CMS solutions, 7Span helps brands stand out with design-driven digital experiences.

“7Span brought our brand alive online. The animations, the design, everything feels true to who we are. The site not only looks fun but is so easy for us to manage.”

Karan Sarodia/ Founder

The Impact

The new website delivered a brand experience that was playful, high-performing, and easy to manage. Visitors now understand Ohh! Potato’s story is instantly told through motion-driven design, while the client enjoys full flexibility for content growth.

Metrics:

40%

faster load times achieved despite animation-heavy design.

60%

increase in visitor engagement with interactive scroll storytelling.

100%

CMS-managed content updates without developer support.

25%

Mobile bounce rate reduced after responsive animation optimization

Making IT Possible