We helped a Sustainable Brand Go Digital With an Eco-Friendly, Customizable eCommerce Platform
We helped build a Papercut Factory, a powerful eCommerce platform that merges technology with sustainability. From dynamic pricing to personalized product options, the store empowers customers to choose eco-friendly packaging that fits their needs, driving both awareness and revenue for the brand.
Introduction
The Papercut Factory wanted to bring their sustainability mission online by creating an elegant, scalable platform for eco-friendly packaging and consumer goods. The goal was to make sustainable shopping accessible and engaging for businesses and individuals alike, while clearly communicating the brand’s vision of environmental responsibility.
The platform needed to:
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Showcase eco-friendly packaging products with rich details and flexible customization.
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Offer real-time pricing updates based on order quantity and delivery preferences.
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Enable customers to personalize products (printing, finishes, lid types, etc.).
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Integrate easy checkout, coupon codes, and stock management.
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Reflect the brand’s eco-conscious identity through thoughtful design and structure.
The Challenge
- Creating a sustainability-driven platform demanded balancing strong branding with technical flexibility and client-side complexity.
- Unclear Scope & Requirements: The client initially expected a replication of an existing setup, but later required a complete rebuild from scratch.
- Complex Product Logic: Managing configurable product variations and dynamic pricing required custom rule-building within Magento.
- Communication Gaps: Limited initial documentation slowed down the understanding of the business model.
- Eco-Aesthetic Design: Achieving a clean, organic brand feel while ensuring fast performance and usability.

Our Approach
7Span approached the Papercut Factory with a blend of technical precision and creative empathy to deliver a system that not only functions well but feels authentic to the brand’s purpose.
Custom Magento Backend Development
Built a Magento-based backend optimized for configurable eco-products, supporting dynamic pricing, coupon codes, and flexible delivery options.
Next.js Frontend Integration
Designed a modern, fast, and mobile-optimized frontend with real-time data fetching for smoother navigation and checkout flow.
Product Customization Engine
Implemented custom fields for users to select product finishes, lid types, quantities, and even upload artwork for printing, all integrated with pricing rules.
Eco-Brand UI/UX Design
Applied minimalist design principles with soft natural tones, aligning the digital presence with the brand’s sustainable philosophy.
Communication & Workflow Optimization
Created a proactive client communication plan through detailed requirement documents, iterative demos, and WhatsApp-based feedback loops.

7Span helped us bring our vision to life, a platform that truly represents our sustainability values. From customization to user experience, every element feels intentional and aligned with our mission.
The Impact
The Papercut Factory’s online platform successfully brought their eco-friendly mission into the digital space, helping them connect with a growing audience of sustainability-minded consumers and business partners.
2X
Increase in website traffic after launch through enhanced UI/UX and SEO-optimized product pages.
35%
Reduction in order-processing time due to dynamic pricing and automated stock tracking.
100%
Adoption of the online ordering system by both B2B and retail customers.
4.8★
Average customer satisfaction rating post-launch, based on user surveys and feedback.
Making IT Possible
Making IT Possible
Making IT Possible
Making IT Possible
Making IT Possible
Making IT Possible
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