Launching a Modern Beauty Brand Online
We helped Siyara Beauty establish its digital storefront with Botany — a clean, conversion-optimized Shopify store. From theme setup to product uploads, the store was built to deliver a smooth, elegant, and engaging e-commerce experience for modern beauty shoppers.
Introduction
Siyara Beauty wanted to expand its reach by launching an online store that matched the elegance and functionality of leading beauty platforms like Nykaa. The goal was to deliver a premium experience that highlights the brand’s products while keeping navigation simple and intuitive.
The platform needed to:
- Establish a fast, responsive Shopify store for online product sales.
- Use a premium theme aligned with the brand’s visual identity.
- Upload and manage a complete product catalog efficiently.
- Provide an easy-to-manage backend for the client’s team.
The Challenge
While Shopify offers flexibility, achieving a customized, high-end look and feel required detailed configuration and optimization.
- Theme Customization: Balancing premium visuals with speed and responsiveness.
- Product Setup: Structuring multiple product types, categories, and variants for quick browsing.
- Consistent Branding: Ensuring the theme reflects the brand’s luxury identity.
Our Approach
7Span delivered a ready-to-launch Shopify solution tailored to Siyara Beauty’s goals of elegance, ease, and scalability.
Premium Theme Configuration
Chose and customized a premium Shopify theme that offered minimal aesthetics, responsive design, and mobile-first layouts.
Product Management Setup
Structured the product catalog with high-resolution images, detailed descriptions, and proper tagging for SEO and discovery.
Content & Navigation Optimization
Streamlined menus, collections, and search filters to ensure effortless product exploration.
Performance Tuning
Optimized theme assets for faster load times and smoother checkout experiences.
7Span made our online launch seamless. The Shopify setup was exactly what we envisioned: clean, easy to use, and aligned with our brand’s premium image.
The Impact
The new Shopify store helped Siyara Beauty enter the digital market confidently with a polished brand presence and user-friendly e-commerce flow.
100%
Online store launch achieved on schedule with no downtime.
40%
Faster page load times due to optimized theme and media assets.
3x
Increase in early traffic after launch through improved SEO-ready structure.
100%
Client-managed store operations without ongoing developer support.
Engineering clarity where others add complexity. We help businesses build, modernize, and scale with the right technology. Whatever your challenge, stage, or vision, we make IT possible.
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