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Case Study
Smart Campaigns & Commissions
Crystal
3 Mins Read

Empowering Global MNOS with An Intelligent Platform For Seamless Campaign And Commission Management

We partnered with Seamless Distribution Systems to build a robust platform that simplifies dealer commissions, automates incentive payouts, and gives businesses a 360° view of their campaigns. Designed for telecom and retail industries, it empowers resellers while centralizing campaign oversight.

industry
Telecommunications
Services
Enterprise Platform Development, Admin Dashboard, Campaign Management, API Integrations

Introduction

Seamless Distribution Systems needed a way to bring order to the complex world of dealer commissions and marketing campaigns. Telecoms and retail networks often juggle multiple campaigns, scattered data, and manual processes for incentive payouts. This led to inefficiency, errors, and poor visibility across regions.

 

The solution needed to:

  • Simplify commission management across both digital and physical product portfolios

  • Empower resellers to increase sales with real-time campaign updates

  • Provide a 360° campaign lifecycle view, from setup to reporting

  • Automate commission calculation and disbursement while keeping humans in the loop

The Challenge

Managing incentives and campaigns at scale required automation and visibility.

  • Complex commission rules across diverse product portfolios

  • Fragmented campaign oversight across multiple systems

  • Manual, error-prone disbursement processes

  • Limited reseller engagement, leading to slower sales growth

Our Approach

7Span engineered Smart Campaigns & Commissions as an enterprise-grade platform with automation, integrations, and admin-first design.

Automated Commission Management

Created workflows to calculate and disburse commissions accurately, aligned with business rules.

Reseller Engagement

Enabled real-time updates to reseller networks on active campaigns and incentives.

Centralized Campaign Oversight

Integrated disparate systems into one dashboard for tracking campaigns across their lifecycle.

Analytics & Reporting

Implemented ELK Stack dashboards for campaign visibility and performance insights.

Scalable Infrastructure

Built using Spring Boot, MariaDB, and React for robust enterprise-scale performance.

Simplify Enterprise Campaigns & Incentives

From automation to analytics, 7Span builds scalable platforms that give businesses control, visibility, and growth.

Nestling

With 7Span’s expertise, Smart Campaigns & Commissions became a game-changer for managing dealer incentives at scale. It’s now embraced by telecom operators worldwide.

Seamless Distribution Systems Team/ Platform Unit

The Impact

Smart Campaigns & Commissions transformed how telecoms and retail enterprises manage dealer incentives and campaigns. By centralizing operations and automating payouts, it boosted sales and eliminated inefficiencies.

30%

faster commission disbursement through automated workflows

50%

reduction in manual errors in incentive calculations

360°

campaign visibility across regions and products

80%

adopted globally by leading MNOs as a trusted commission platform

Making IT Possible

Making IT Possible

Making IT Possible

Making IT Possible

Making IT Possible

Making IT Possible

India (HQ)

201, iSquare Corporate Park, Science City Road, Ahmedabad-380060, Gujarat, India

Canada

24 Merlot Court, Timberlea, NS B3T 0C2, Canada

For Sales

[email protected]

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